Have you ever thought about creating a monthly post questionnaire?
Sadly most blogger haven’t, but that’s great news for you!
Creating a monthly questionnaire is a great way to expand your influence and authority as a professional and build deep lasting relationships with those that admire you.
It’s like having a crystal ball, only better.
Your audience needs solutions to their problems and your ability to communicate that you care and will answer their questions will create a strong and loyal following.
Your readers will greatly appreciate your efforts and in return share your content with their closest friends and colleges because they know, like, and trust you!
Now that’s viral marketing to the core.
In fact, there are so many benefits to creating questionnaires that I cannot list them all, but I will share with you some great benefits both you and your readers will gain from creating a monthly questionnaire.
1) It gives you the ability to narrow down on the topics that are most important to your audience
You don’t have to waste time trying to figure out what the next blog post will be because your readers will tell you exactly what they want to hear.
It’s simple, give them what they want by asking them, and they will be raving about how you helped them improve something that they had trouble doing without you.
Become the source for all their answers and you’ll quickly gain authority as an expert and will surely be talked about with all their friends.
As their friends join in on the discussion your blog or business will continually grow and spread through the social sphere.
It’s reciprocity in its truest nature and a highly effective way to get noticed.
Few things feel better than knowing that your questions are being heard and someone cares enough to help you solve your problems.
Don’t you agree :-)
2) Your readers will want to buy from you (In fact they will probably request it)
Your readers will tell you exactly what they want.
You don’t have to guess about what product or service you should sell because they will tell you.
I’ve heard from many successful bloggers that their customers are proud to pay for a product because they were given exactly what they wanted and knew it would be of true value to them.
The price didn’t matter as long as they felt they were getting the value they needed.
If your readers don’t see the value in what your selling than your wasting your time.
Simply ask them, it will make life so much easier for everyone :-)
3) It helps set you apart from everyone and refine your niche
If you ever wanted to know what is wrong with your website, or what may be lacking or turning your visitors away then you can simply ask them.
This is your time to get direct feedback on how you can improve yourself and your blog.
Readers will appreciate the fact that you consider what you do important and that you want them to help you make it better.
I’m not saying you should voluntarily say that your blog or business has a ton of issues, just ask them what they would like you to improve or implement.
So few bloggers/businesses take the time out to ask their readers how they can become better and it’s such a simple and effective way to greatly enhance your presence online and in your niche.
Think of your readers as the experts because their insights will only help you grow, get noticed, and become more viral.
They will help you carve your blog and/or business into the perfect website for anyone interested in your niche, and that’s how you become untouchable.
Plus you have the added benefit of working out all the kinks and issues your competitors never realized they had because they failed to ask.
4) It invites your audience to share their thoughts, become social, and build a community
It’s a great way to build interaction on your site.
Providing that level of engagement will bring your blog to life and help you build a community that works together to solve problems.
We all know engagement is a major key to success and this is a great way to become engaged without overwhelming yourself.
Sure you can send email questionnaires, but it can be very difficult and time-consuming trying to respond to each and every email you get.
By writing it as a post you allow everyone to share their idea’s and insights in the open and communicate with one another through comments, as well as being able to directly respond in a way that’s easy to manage, immediate, and interactive.
The more social you can make it the better.
As you can see by now including monthly post questionnaires can greatly enhance your blogs authority, reader loyalty, and social influence.
I hope this post will help you improve your blog/business in one way or another. Now I have a question for you.
What idea’s and opinions do you have about creating monthly questionnaires, and do you think it will help improve you blog or business?
Please share your idea’s and opinions in the comments so we can discuss why this may or may not be effective.
Your comments are just as important as this post and will only help to contribute to everyone that feels this may be important to them so speak your mind!
This post is part of the conversion optimization series.